AI Integration for Comms & PR

Nov 144 min read

AI Driven Leadership: How Generative AI is Reshaping IT, Communications, and Strategic Leadership

Generative AI has officially moved beyond a tech trend. Today, it’s redefining roles and reshaping strategies across industries, from IT...

Oct 32 min read

AI and PR: Highlights from BAM2024 on Ethics, Risk, and Leadership

Last week, I had the honor of speaking at the Business Access Media (#BAM2024) conference, hosted by Johns Hopkins Carey Business School...

Sep 113 min read

Navigating AI Risks: Introducing the PR & Brand AI Risk Readiness Scorecard

As the conversation around artificial intelligence continues to evolve, tonight’s airing of Oprah Winfrey’s special, AI and the Future of...

Aug 264 min read

AI in the 2024 Election: Public Perception and AI: Democratic Messaging at the DNC

As the 2024 election approaches, artificial intelligence (AI) has taken center stage in political discourse, with both its promises and...

Aug 221 min read

Shaping the Future: Building a More Public AI Ecosystem at the Library of Congress

I recently had the opportunity to join a group of innovators, policymakers, and thought leaders at the Library of Congress for the...

Jun 302 min read

📢 Exciting Announcement: My New Book on AI in Strategic Communications 📢

It's been a busy few months since my last post, but I’m back with some incredible news that I’m excited to share with you. A New Chapter...

Dec 3, 20236 min read

Navigating the AI Wave: Humanizing the Future of Communication Strategies

In strategic communications and PR, a new red thread is being woven – one that's coded, yet profoundly human. It's the red thread of AI,...

Oct 12, 20231 min read

AI in the Classroom: Revolutionizing How We Teach PR and Marketing

Let me share a little secret from my classroom – AI is not just a guest speaker anymore; it's taking a permanent seat at the table. As an...

May 17, 20232 min read

Art Meets AI: How Coca-Cola's 'Create Real Magic' Campaign Redefined Creativity

In the dynamic world of PR and digital communications, our role transcends traditional strategy; we become akin to coaches navigating the...

Jan 3, 20232 min read

AI: The Game Changer of 2023 in PR and Marketing

Happy New Year, everyone! Bianca here, and I'm kicking off 2023 with a bold prediction: This is the year AI transforms PR and Marketing...

Sep 22, 20222 min read

Unveiling the Future: AI’s Revolutionary Role in PR and Marketing

Welcome to the era where artificial intelligence (AI) is not just a buzzword but a pivotal player in the grand theatre of public...

Aug 22, 20222 min read

The AI Workforce Revolution: Rewriting the Rules of PR and Marketing

Welcome to the Future – It’s Already Here Imagine stepping into an office where your new colleagues are algorithms, your brainstorming...