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Welcome to B Strategies!

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I'm Bianca Prade, the heart and mind behind BStrategies LLC. With over two decades of experience in strategic communications, I’ve seen firsthand how clarity and purpose in messaging can transform organizations, build businesses, and create meaningful connections.

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Throughout my career, I’ve been at the forefront of key moments in public relations and strategic communications. From communicating the safety of critical systems during Y2K, to building inclusive online communities, and helping organizations navigate complex regulatory challenges, I’ve led with innovation and ethics. My expertise spans data privacy and security, trusted AI for business communications, and addressing ethical challenges surrounding technologies like facial recognition. I’ve also spearheaded initiatives advocating for diversity in tech, ensuring inclusion becomes more than just an industry buzzword.

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At BStrategies, I bring this wealth of experience to help leaders, entrepreneurs, and organizations uncover opportunities, tackle challenges, and achieve measurable results. Using my SCORE Framework—Strategize, Create, Optimize, Reflect, Execute—I help clients refine their strategies, amplify their messaging, and build sustainable growth.

 

Whether you’re a corporate leader navigating high-stakes challenges, an entrepreneur transitioning to your own business, or an organization integrating AI into communications, my goal is to empower you with the clarity and tools to succeed. During the pandemic, I worked with major tech companies on executive visibility and crisis communications, seeing firsthand how powerful messaging becomes vital during uncertain times. That experience continues to fuel my commitment to responsible innovation and transformation.

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As the wife of a law enforcement officer, I bring a unique perspective to the ethical considerations of AI, particularly the real-world applications of facial recognition in law enforcement. This personal connection deepens my mission to ensure AI is developed and implemented in ways that mitigate bias and promote social equity.

Beyond my work at BStrategies, I am a Visiting Scholar at George Washington University and Adjunct Instructor at American University. I take pride in blending academic insights with real-world expertise to shape the next generation of communicators, entrepreneurs, and strategic thinkers.

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At BStrategies, we believe in communication that’s not just heard but felt and remembered. We craft strategies that resonate, transform, and endure. Whether you’re looking to refine your messaging, grow your business, or take your strategy to the next level, I’m excited to partner with you on the journey.

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Looking forward to creating something remarkable together.

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Warmly,

Bianca

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